Want to make a lasting impression at your next trade show? At Garden Media Group, we’ve seen firsthand what works (and what doesn’t). With Valentine’s Day around the corner, relationships are top of mind, making this the perfect time to discuss four ways to build genuine connections.
Tag: pr campaigns
Think Outside the Box: Brainstorming 101
Brainstorming can be a great way to come up with the best new idea, product or solution. But how often do you get stuck with “been there done that” or “it didn’t work in the past”?
I know I get caught up in my own head and cannot get past an idea until it is a confirmed “No” – or I say it out loud to someone and then realize it was probably not the best idea.
How to Create a Wildly Successful PR Campaign
When it comes right down to it, a public relations campaign is a united front to communicate a brand’s message and build its repuation. We use all the tools in the bag, from traditonal media, to media tours, and local/national press. As the PR trends have changed, we also hone in on bloggers and social media to continually build buzz for a brand.
PR Case Study: Defining Goals and Objectives
We focused on the steps to creating a public relations campaign. As promised, we’ve returned to walk you through steps one and two: defining goals and objectives.
Our spotlight will be on Costa Farm’s wildly successful O2 for You campaign from 2008-2012.

